SEO Brand works with B2C, B2B and SaaS companies to increase online visibility for both new and growing brands. This digital marketing agency’s specialty is SEO, though it also offers PPC, social media and web development services. The company has been in business for over 20 years and has generated over 250,000 leads for clients. SEO Brand is a self-proclaimed lead generation and e-commerce expert, and they can work with small and large brands if your goal is to get leads. Sure Oak provides a variety of SEO services to ensure your site is optimized for national and local audiences. To that end, the company focuses on a blend of link building, content creation and technical SEO.

Head terms are usually high-volume, meaning many people search for the terms every month. “Head term” refers to the general word or phrase you’d use to describe your product, service, or even the topic you’d like to write about. If I were trying to launch HubSpot for the first time, I would look up “marketing software,” our product’s head term. With the advent of search AI and AI-generated content, we must implement new approaches to keep our sites ahead of unprecedented competitive challenges.

Internal Links

• If you posted a blog about filing taxes, you would want it to be delivered to a Google user.
• For example, if I start searching “roofing companies…” near me comes up.
• When I clearly see which pages are losing traffic, I know exactly where to focus my efforts.
• They aren’t low-quality because you focus on publications that have high domain authority.
• Avoid keyword stuffing, as search engines no longer consider keyword density as a ranking factor.

The Core Web Vitals report uses field data to show page performance based on actual user data. While it’s not currently possible to check all pages on a site, you will find example pages, and selecting a page from the list of results often provides further results for other similar pages. This includes the Core Web Vitals (more on this in the Improve Your Core Web Vitals section). Once everything is set, you’ll be able to submit your URLs in batches, which is great for businesses that create hundreds of new URLs per day (like news sites). We recommend adding at least two external links within each piece of content. When doing so, a nice little trick to keep people on your site is to make the link open in a new tab or window.

Incorporate Anchor Links in Longer Content

Getting instant in-depth insights exponentially increased our team’s productivity. Ahrefs is the top SEO tool in the market and has transformed our agency. Our team has access to vital data and insights not provided by other tools, giving our clients an unfair competitive advantage. Since our founding in 2018, we have grown with ahrefs as our enterprise tool of choice.

We combine our expertise in design, hosting, search engine marketing, analytics and conversion optimization to offer ecommerce solutions that ensure your sales keep growing month on month. However, we have seen firsthand that they can temporarily affect your rankings in SERPs, based on our experiences with Reddit and Y Combinator, for example. For instance, if someone clicks on an image attachment page in search results, all they’ll see is the image – not the content in the post.

Add Sponsored Attribute in Affiliate Links

You just need to make sure the page does a great job of answering them. ‘Dwell time’ refers to how long searchers spend on a website they found on a SERP before returning to view other results. While Google has denied that dwell time is a direct ranking factor, it’s a clear sign of whether a user found the answer to their question. This can be useful in revealing issues and blocking factors that you were never aware of, particularly as you’re likely to be very familiar with how your site works, giving you tunnel vision. As with all of the reports available in GSC, only a sample of URLs is provided, but this gives us a pretty good idea of the types of pages that have issues. However, these SEO Anomaly tools base the results on data from your machine and internet speeds, which may not reflect your users’ experience.

With appropriate anchor text, users and search engines can easily understand what your linked pages contain before they visit. If you’re feeling adventurous, it’s worth figuring out if you can specify a canonical version for your pages. But if you don’t canonicalize your URLs yourself, Google will try to automatically do it for you. SEO analytics is about tracking how well your website performs on search engines and understanding how users interact with it. Places to share your content include social media, email newsletters, and relevant industry forums.